Dreipol for Grand Train Tour of Switzerland: Travel guide meets gamification
The new Grand Train Tour of Switzerland (GTToS) app provides information and entertainment for travelers on Switzerland’s most scenic train routes. Dreipol developed the app on behalf of the Grand Train Tour of Switzerland Association and was responsible for the concept, design, and implementation.
The GTToS takes travelers from Switzerland and abroad to the most beautiful rail routes in Switzerland and to tourist highlights in all four parts of the country. There is no fixed direction or duration: travelers can hop on and off wherever they like. For this touring experience, the Grand Train Tour of Switzerland association has developed an app in collaboration with Dreipol, which is now available free of charge in the stores.
Never miss a sight
Travelers are accompanied by the app on all stages of the GTToS. Push notifications on mobile devices ensure that they do not miss any sights during the journey. Even when the app is not open. This is made possible by GPS-based geo-fencing technology: areas are defined on the map for the various highlights. As soon as travelers pass an area with the train, the notification is triggered. With the "I was here" function, a very personal travel diary is generated during the journey, making it possible to track the sights and highlights visited.
"Infotrainment" with a difference
Gamification elements are intended to provide entertainment. During the journey and at the destinations, awards and stamps can be collected and discount coupons redeemed as soon as travelers are at a location designated in the app. The most diligent award collectors become "Master of Grand Train Tour of Switzerland" and can collect a surprise at Zurich Airport. The app also contains lots of tips for excursions in the respective destinations as well as fun facts along the route.
The app is now available in the App Store and Google Play Store for free download in seven different languages: German, English, Traditional Chinese, Simplified Chinese, Japanese, Korean and Thai.
