Havas wins over Vattenfall again
Havas Media successfully beat out the competition in the bid for the media account for the brand campaigns of the Swedish electricity provider Vattenfall.
The multi-stage pitch process ran from July to the end of 2024. Vattenfall implements several brand campaigns each year in its core markets of Berlin and Hamburg. The Frankfurt-based media agency has already managed Vattenfall's media budget since 2019 and is looking forward to continuing this successful collaboration from 2025.
The decision was based on both qualitative and quantitative criteria, in which Havas scored best against the other competitors. Vattenfall is a leading European energy company that has been supplying people with energy for more than 100 years and is driving the transition to a more sustainable energy system through the expansion of renewable energy and climate-friendly energy solutions.
