Swiss influencers get their own award

"Combining social media power to do good" - this is the motto of the first Swiss Influencer Award. For the nominated stars, the Influencer Award is not just about winning, but also about a good cause: by joining forces, the communities of all Swiss influencers are to be activated and money raised for a good cause. For every fan mobilized from the community, CHF 1 will be donated.

Creative content for online and offline worlds

The best contributions are awarded in the ten categories of sport, music, culture, entertainment, lifestyle, fashion/beauty, nutrition/health, travel, digital/web and family, and the chances of winning are the same for everyone - because the participants are also judged by an expert jury for qualitative factors such as personality, relevance, authenticity or creativity of the content. This means that the winners are not necessarily the influencers with the greatest reach, but those whose content moves the community. Kingfluencers, the largest agency and platform for influencers in Switzerland, is responsible for ensuring that a wide range of exciting influencers take part in the competition.

Big live show on free TV

The most popular influencers will be accompanied and portrayed by the free TV channel Teleclub Zoom and the lifestyle magazine FACES. The winners will then be honored in a major award show at the end of 2018. Teleclub Zoom will broadcast this spectacular award night, including the pre-show, live on free TV. In the run-up to the event, the influencers will also be presented in TV magazines recorded especially for the Swiss Influencer Award, promising exciting and exclusive insights into the worlds and communities of well-known and as yet unknown influencers. Together, the most important Swiss influencers reach a large audience with around 100 million followers - and therefore have an enormous impact as opinion leaders. The Influencer Award thus combines all known and new media and is intended to reach the whole of society.