Ruf Lanz expands management:

Michael Gassler and Thomas Schöb are joining the management team at Ruf Lanz as Managing Director of Consulting and Copywriter/Concept Developer, respectively.

Michael Gassler and Thomas Schöb are joining the Ruf Lanz management team as Head of Consulting and Copywriter/Concept Designer respectively. Gassler has held senior positions on both the client and agency side: From 1989 to 1994, he was deputy advertising manager at Zurich Insurance (Switzerland). He then switched to the agency side and was, among other things, Group Account Director at Advico Young & Rubicam (1999 to 2002) and Head of Consulting at Exxtra Kommunikation (2003 to 2007). He is a federally certified advertising manager and holds an Executive MBA in Marketing from the Zurich School of Economics.
Schöb has worked as a freelance copywriter/concept developer for Ruf Lanz since 2001 and as a full-time employee since May 2005. Numerous campaigns in the past have borne his trenchant signature. He is a member of the Art Directors Club and has received numerous awards, including a Cannes Lion. Before entering the world of advertising twelve years ago, he completed a degree in German Studies at the University of Zurich.

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