Headers we imagined differently: tbd. continues SVV campaign
In the new year, too, leisure time is better without the office. This is shown in the new online short films from the SVV campaign «Switch Off, Recharge.».
This issue is more relevant than ever: We’re always available for work, no matter where we are. Checking emails, making calls, sending messages, participating in team chats, and more have become almost second nature during our free time. But when you carry the office with you everywhere you go, you’re distracted and put yourself at risk of accidents.
As part of the «Switch Off, Recharge» campaign, the Swiss Insurance Association (SVV) is now launching five new videos on the topic. Five more amusing scenarios illustrate just how dangerously people live when they carry their office around with them even in their free time.
The idea and concept were developed by the agency tbd., which is also responsible for the overall campaign. The films were produced by stories and directed by Pep Bosch.
Responsible at SVV: Heinz Roth (Head of Accident Insurance SVV); Philip Strasser (Swiss Life / Working Group Prevention SVV). Responsible at tbd.: Tom Seinige, Sandro Nicotera, Christian Bobst (Creative), Susan Bosshard (Consulting), Alexandra Niggeler (Agency Production), Ilonka Galliard (Art Buying), Stories (Film Production), Pep Bosch (Director), The Front (Website), Ursi Sydler (Expert Content).
