Triple award: "Master of Swiss Web 2018", "Goldbach Crossmedia Award" and "Advertiser of the Year" go to...

Three different awards were presented on April 12 at the Samsung Hall in Zurich - the 18th "Best of Swiss Web" awards, the "Advertiser of the Year" and the "Goldbach Crossmedia Award". Even though the technology occasionally went on strike and the final vote for the Master of Swiss Web 2018 had to be repeated due to incorrect ballots, the following winners were chosen in the end.

sbb.ch relaunch becomes "Master of Swiss Web 2018"

DSC_9702The relaunch of sbb.ch wins the title "Master of Swiss Web 2018" and is thus the deserved overall winner of the 18th Best of Swiss Web Award Night. The development commissioned by the Swiss Federal Railways and implemented by UNIC AG together with Inside Solutions AG impressed many of the 110 members of the expert jury as well as the readers of the Netzticker and the audience at the award night. In addition to the Master, the sbb.ch relaunch also won Gold in the Usability category, and you can find the other winners in the individual categories here online.

Livio Dainese is "Advertiser of the Year 2018"

DSC_9676At the third attempt, it worked: Livio Dainese, Chief Creative Officer and Co-CEO of Wirz, is "Advertiser of the Year" 2018. Half of the decision was made by the readers of Werbewoche and half by the 14-member jury of experts. Dainese came out on top against Daniel Zuberbühler from Sir Mary and Pascal Deville from Freundliche Grüsse.

"Made Visible" wins gold at the Goldbach Crossmedia Award

DSC_9669Farner has realized the prevention campaign "Made Visible" for the Touring Club Switzerland (TCS) with Bulldog Skater Otto in the leading role. Otto's message is: "Cool style and good visibility can easily be combined." The independent jury of experts awarded a total of three campaigns with the coveted gold, silver and bronze trophy.

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