Digital Rebirth: How Smart Companies Are Reinventing Themselves

Digital rebirth is no walk in the park. If you want to keep up with the digital natives' start-ups in the future, you have to radically change yourself and your company - and as quickly as possible. Their book is a bold step away from half-hearted attempts at digitalization and towards a far-reaching transformation of traditional ways of thinking, concepts, structures and processes. The authors circle around their topic in many variations, shedding light on a wide variety of facets, with practical examples illustrating the theses and questionnaires helping readers to see their own company through the lens of digitalization. Get Abstract says: If you are aiming for digital rebirth, this book is the ideal midwife.Get Abstract rating: 7Implementability: 7Innovation level: 8Style: 7In cooperation with Get Abstract, Lucerne (Logo)

Publisher: PublicisYear of publication: 2018Pages: 250ISBN: 9783895784781