MediaCom wins Manor's media budget in a multi-stage pitch
MediaCom has emerged as Manor's new media agency, beating out numerous competitors in a multi-stage media pitch. Going forward, the agency will be responsible for the entire media budget (online and offline) in the branding segment.
According to Sandra Kottenauer, Director of Digital & Marketing, MediaCom stood out with its »comprehensive, best-in-class concept that placed special emphasis on strategy, team, and transparency.« In explaining the decision, Manor emphasized that MediaCom »offers the right solutions to current challenges with an extremely competent and dedicated team.”.
«Manor is one of Switzerland’s iconic brands,» said Lennart Hintz, CEO of MediaCom Switzerland. «At the same time, the entire retail sector is currently facing various communication challenges that require the best possible solutions. We are very pleased that Manor has chosen MediaCom as its agency partner!»
Benjamin Moser, Managing Director of MediaCom Switzerland: «From the very first moment of the briefing, we felt a strong connection to the Manor brand, which served as a major source of motivation for the entire team throughout the pitch process. We are therefore delighted that our expertise and agile approach have won them over, allowing us to support Manor as a partner—with passion and know-how—in the ever-accelerating communications market.»
