Content and form wins Oswald as new customer after pitch
The Zurich-based creative agency Inhalt und Form wants to inject some spice into Oswald's advertising.
Bouillons, spices, sauces, desserts and much more from Oswald have been used in Swiss kitchens since 1951. With a communication focus on new customers, the target group is now to be rejuvenated. In the pitch against two other agencies, content and form convinced according to Mitteilng with an appetizing, clear visual language and a sharp positioning. The first measures are simmering and will be served up in summer 2018.
