Around 70 motivated youngsters at the briefing event in the ADC Gallery
It has been available for download since September 1, 2017: the briefing on the 11th edition of Switzerland's most prestigious competition for young creatives.

In a tense atmosphere, with about 70 interested people, this year's briefing event of the ADC Young Creatives Award took place in the ADC Gallery on Thursday, August 31. At the beginning, Sibylle Zurbriggen, the person responsible for the Young Lions in Cannes, reported together with Katharina Schoenauer (Weischer.Solutions) about the impressive experiences around the festival and the competition.

Nicolas Pernet (Head of Publishing Blick Group) and Urs Krucker (Head of Strategy Y&R Group Switzerland) followed with exciting background information on the strategy and briefing of this year's main sponsor, the Blick Group. Philipp Skrabal (Chief Creative Officer at Farner and ADC Vice President) concluded with some details about the competition.

A special extra awaited the youngsters after the briefing: 40 VR glasses invited them to take a look into the world of the Blick Group. Afterwards, as always, there was enough time for the young talents and the sponsors to exchange ideas over a small aperitif and hot dogs.

Did you miss the event? At Adc.ch you will find the briefing as well as all entry regulations in German and French. The deadline for the ADC Young Creatives Award 2017 is October 23, 2017.






