Ice hockey without compromise: James launches campaign for EV Zug
The Rotkreuzer agency James has once again created the season ticket campaign for the EV Zug hockey club this year.
As runners-up, EVZ finished last season as the top NLA team and allowed tens of thousands of ice hockey fans to experience a very special playoff period. Only SC Bern was beaten in the final. The motto for the new season is therefore clear: eliminate compromises from your own repertoire and convince with full ice hockey action. And that's exactly what James is doing with a range of striking images - and is already providing refreshing moments with a creative campaign in August.
James has been working for EV Zug since 2014 and, in addition to the season kick-off campaigns, is also responsible for the playoff campaigns and other measures. Other clients of the agency are Zuger Kantonalbank, Roche Diagnostics and Aproz.
EV Zug is the leading ice hockey team in Central Switzerland and one of the top teams in the Swiss NLA. After a successful season last year, they want to build on their good performances and celebrate successes nationally in the NLA and in the Swiss Cup as well as internationally in the Champions Hockey League.
