North wall advertises with landscape shots for an energy supplier
The St. Gallen-based communications agency Nordwand has created a visual concept for Säntis Energie set in the Alpstein region.
Säntis Energie, the energy provider in eastern Switzerland, asked the Nordwand agency to use a visual world to promote its "Heating Solutions and Mobility" business unit. According to the press release, the agency deliberately decided against "simply showing a boring wood stove in a warm living room." Instead, the team wanted to put the region in the foreground in order to show the solidarity of the people around Säntis. The result is a visual world that shows the beauty of the Säntis region.
The photos show the Seealpsee in Appenzell, the winter atmosphere in a tent in the Bernhalden or even a winter chalet in the Schwägalp with a view of the Säntis massif. Also in Schwägalp, the agency took a picture with moving lights "to symbolize mobility".
"Around Säntis, we supply the region with sustainable heating solutions," says Mirjam Vetterli, marketing coordinator at Säntis Energie. "This solidarity is already shown by our company name and is to be expressed even more strongly by the new imagery."
Responsible at Säntis Energie: Fabian Ruoss (Marketing Manager), Mirjam Vetterli (Marketing Coordinator), Marc Zysset (Managing Director). Responsible at Nordwand: Silvan Widmer (Owner & Creative Director). Image processing: Kilian Neddermeyer, Hamburg.
