Canton of Zurich does not receive a new corporate design
The Zurich Cantonal Government has now decided not to introduce a new logo for the cantonal administration after all. The decision to forgo the corporate design is attributed to the current financial situation.
The Zurich cantonal government does not want to introduce a new logo for the cantonal administration after all. The reason given for abandoning the corporate design is the current financial situation. The government had earmarked CHF 12 million for the introduction of a new, uniform corporate design for all cantonal offices.
As a result, the swan song was already being sung for the elegant double lions that currently adorn the stationery of the cantonal administration. In political circles, however, the question was quickly raised as to whether a logo, with or without lions, really needed to cost 12 million francs. The costs seemed too high to some, even in times when anti-cyclical economic stimulus measures are booming.
As a result, the swan song was already being sung for the elegant double lions that currently adorn the stationery of the cantonal administration. In political circles, however, the question was quickly raised as to whether a logo, with or without lions, really needed to cost 12 million francs. The costs seemed too high to some, even in times when anti-cyclical economic stimulus measures are booming.
