Horror poster for AGV
Komet reminds customers of the Aargau Building Insurance Company: It’s best to think about building insurance ahead of time.
In the event of water damage, the supplementary insurances of Aargauische Gebäudeversicherung offer optimal protection. With a new product campaign by Komet, AGV reminds people to think about building water insurance at an early stage: so that a burst pipe does not become a very personal horror movie.
The motif is used on posters, online banners and public transport screens. In addition, customers receive a personal access code for the landing page via direct mailing. Agv-ag.ch/water. A short explanatory film sums up the advantages of the appropriate supplementary insurance, and visitors can take out desired insurance policies as well as take part in a competition.
https://www.youtube.com/watch?v=/zcvOXe2paAA
Responsible at AGV: Christina Troglia (Secretary General). Responsible at Komet advertising agency: Corinne Hert (overall responsibility), Christine Gerber (consulting), André Benker (creative direction), Claudio Parente (art direction), Mona Fluri (junior art direction / digital), Julia Sutter (text), Fabian Merz (head of digital); External partners: Cubegrafik, Boutiq, Nihad Nasupovic, Promacx.
