APG launches "Premium Citystar 200L Big 5" offer
APG is presenting its customers with new offers and services for the 2011 booking window. Under the name «Premium Citystar 200L Big 5,» the company offers F200L-format billboard spaces in Switzerland’s five largest cities, which generate at least 150,000 weighted contacts per week.
These billboards are all expected to generate over 150,000 weighted contacts per week. Designed to boost sales, customers can book "Premium Citystar 200L Big 5" individually per city or on a modular basis, according to a press release from APG.
APG has also adjusted its prices at the stations. As with the road, it now charges
weighted contact values when setting prices. These are closely based on street posters. APG thus has standardized and transparent tariff systems in the two most important poster segments. The new tariff structure is price-neutral across all stations and areas. There have only been marginal changes per individual area. The Rail Rollingstar200LR offer will be around three percent cheaper.
APG customers can now also use poster sites in the vicinity of Coop, Migros, Manor
shopping centers, shopping malls in the Big 10 cities and RailCity-Shoppings targeted at end customers and
Select distribution channel. The success of the "Shopping Center Top10" POS networks introduced
proves that this concept works.
APG has also adjusted its prices at the stations. As with the road, it now charges
weighted contact values when setting prices. These are closely based on street posters. APG thus has standardized and transparent tariff systems in the two most important poster segments. The new tariff structure is price-neutral across all stations and areas. There have only been marginal changes per individual area. The Rail Rollingstar200LR offer will be around three percent cheaper.
APG customers can now also use poster sites in the vicinity of Coop, Migros, Manor
shopping centers, shopping malls in the Big 10 cities and RailCity-Shoppings targeted at end customers and
Select distribution channel. The success of the "Shopping Center Top10" POS networks introduced
proves that this concept works.
