Schneitermeier develops the holding company website of the Zur Rose Group
The Swiss Zur Rose Group with its brands "Zur Rose" and "Doc Morris" is Europe's largest online pharmacy and leading medical wholesaler in Switzerland. Schneitermeier has developed the brand identity.
Zur Rose employs over 800 people at its various locations in Europe and generated sales of just under one billion Swiss francs in the 2015 financial year. The acquisition of the mail-order pharmacy "Doc Morris" created the need for a new holding brand. After Schneitermeier had already developed Zur Rose's brand identity in 2004 and has since been responsible for annual reporting and other branding projects, the agency was also entrusted with the new development and realization of the Zur Rose Group holding brand as well as the corresponding communication tools.
Walter Oberhänsli, Delegate of the Board of Directors and CEO of Zur Rose Group, in a statement: "The acquisition of "Doc Morris" was another milestone in our successful corporate history. What began in 1993 as a start-up by a good two dozen innovative doctors has developed into the leading online pharmacy in Europe. From the very beginning, we were aware of the importance of a strategically managed brand. Schneitermeier has provided us with excellent support in this regard."
