Kreienbühl and Vogler: One with the city
Kreienbühl and Vogler developed a presentation and a campaign for the Urban Bike Festival.
The Urban Bike Festival will take place in Zurich for the first time from April 1 to 3, 2016. With a large bike exhibition, various races and a varied supporting program, the Urban Bike Festival is the bike fair for fans of urban bike culture. Kreienbühl und Vogler created the entire new look of the Urban Bike Festival, from the logo to the website and communication.
The fact that bicycles have become an integral part of today's cityscape is also shown by the witty campaign, in which protagonists in typical bicycle positions merge with the city. The campaign can now be seen in advertisements, on posters and in electronic media.
Responsible at BikeDays.ch: Erwin Flury (OC President, Partner), Donald Nader (Managing Director, Partner), Thomas Eberle (Production Manager, Partner), Fabienne Lovece (Communications), Karin Lehnherr (Expo), Eva Ruckstuhl (PR). Responsible at Kreienbühl and Vogler advertising agency: Fabian Schiltknecht, Marco Donada, Reto Vogler, Oli Kreienbühl, Pius Kraushaar (web design). Photography: Alan Maag. Film: Tolisart.com.
