Phonak launches promotion for Disney Pixar's Disney "Up
Phonak, a manufacturer of hearing solutions, is partnering with Disney Pixar to launch a promotional campaign in Switzerland, France, Austria, the Netherlands, Poland, India, Australia, and New Zealand to mark the release of the latest film, «Up.».
Phonak, the manufacturer of hearing solutions, is teaming up with Disney Pixar for a promotional campaign in the Swiss, French, Austrian, Dutch, Polish, Indian, Australian and New Zealand markets to mark the release of the latest film production "Up". The film will be released in German-speaking Switzerland on September 17, 2009. It is the story of a 78-year-old balloon salesman and hearing aid wearer who fulfills his lifelong dream of a great adventure: He ties thousands of balloons to his roof and flies away with his house.
As part of the promotion, Phonak and Disney Pixar are providing participating acoustic partners in the target markets with POS material, direct mailings and the "Up Adventure Sweepstakes" competition format. To enter the sweepstakes, customers have a free hearing screening at their acoustician. In addition to numerous daily prizes, the grand prize is a balloon ride for four people. Exclusive previews of the film complement the promotional program.
As part of the promotion, Phonak and Disney Pixar are providing participating acoustic partners in the target markets with POS material, direct mailings and the "Up Adventure Sweepstakes" competition format. To enter the sweepstakes, customers have a free hearing screening at their acoustician. In addition to numerous daily prizes, the grand prize is a balloon ride for four people. Exclusive previews of the film complement the promotional program.
