Goldschef and Steiner: carriage ride with Denner
Denner hosted romantic horse-drawn carriage rides in Zurich, creating a festive Christmas atmosphere for its customers. The Goldschef and Steiner agency was responsible for the campaign.
Amazed faces and wide eyes on Friday afternoon at the Denner store on Josefstrasse. Four horse-drawn carriages are waiting for customers in front of the store. Angels and Santa Claus invite Denner customers on a Christmas carriage ride through Zurich. Four destinations in the surrounding area were visited with the festively decorated carriages, shortening the journey home for young and old in an unusual way. Goldschef und Steiner realized the sympathetic campaign for Denner to thank customers for their loyalty.
Responsible at Denner: Petra Gayko (Head of Marketing Communications), Sabine Gassmann (Project Manager Marketing Communications). Responsible at Goldschef and Steiner: Pamela Gemperli (project manager). Responsible at Dreiplus: Michi Egger (Head of Dreiplus Montagen), Myriam Assfalg (advertising architect).
