Wirz Wietlisbach Dialog: Jörg Bewersdorff new CEO
Copywriter and Creative Director Jörg Bewersdorff will take over as head of the Wirz Group’s Dialog Marketing agency effective January 1, 2016, continuing to serve on the three-member executive board alongside Creative Director Stefan Dätwyler and Managing Director Nadine Vasella.
Since mid-2012, Jörg Bewersdorff, now 44, has headed the text department of Wirz Wietlisbach Dialog as Creative Director. Since 2014, he has been a member of the Executive Board, which he will now chair as of January 1, 2016. He thus indirectly succeeds Guido Wietlisbach, who co-founded the agency in 2011 as the then CEO and moved to the Board of Directors in mid-2014.
Jörg Bewersdorff, who has won international awards at the Direct Lions, LIAA, New York Festival AME, Echo, Caples and Red Dot Awards, among others, has a strong background in dialog, as his previous agency stations also show. Before moving to Zurich, he worked at Ogilvy One, Mech Berlin, Springer & Jacoby Direct and Tequila, the CRM agency of the TBWA Group.
Geri Aebi, as CEO Wirz Group also VRP of Wirz Wietlisbach Dialog, is convinced: "With his strategic, consulting and creative skills as well as his distinctive entrepreneurial spirit, which naturally fits best to Wirz, Jörg Bewersdorff brings the ideal prerequisites to successfully lead our dialog agency, which has grown gratifyingly this year, into the future together with his GL partners."
Jörg Bewersdorff responds to this with a twinkle in his eye: "As a creative, I am naturally quite vain. Normally only in relation to my work, but when praise also extends to my person, it somehow also feels extremely pleasant. But seriously, of course I'm very happy about this appointment and the new, additional tasks and challenges that come with it. And will do my utmost to continue to make our agency a top Swiss brand for successful dialog marketing."
