Feldschlösschen enters the B2C business
Starting October 26, Feldschlösschen beverages will be available for purchase online by individual consumers. With its online beverage store, www.beer4you.ch, the company is thus entering the business-to-consumer market.
Feldschlösschen is responding to consumer needs, according to the statement. In addition to Swiss beers (Feldschlösschen, Cardinal, Eve, Hürlimann, Warteck, Gurten and Valaisanne), the online range also includes international beers (Carlsberg, Grimbergen, Schneider Weisse, Corona, etc.) as well as mineral water (Rhäzünser, Arkina, etc.) and soft drinks (Schweppes, Orangina, Coca-Cola, Rivella, etc.). At Beer4you.ch accessories" are also offered. For example, (beer) glasses, beer mats and dispensing systems for private use can be ordered from the new beverage online store.
Cooperation with local partners
With "Beer4you," Feldschlösschen is strengthening cooperation with its regional beverage partners throughout Switzerland. These deliver to the doorsteps of private individuals and at the same time take back the returnable containers. The three-man team at Software Brauerei is responsible for developing the online store. If help is needed during the ordering process or the customer has a question, the customer service center in Biel provides information via live chat. Before sending the order, the customer can choose freely between the usual payment methods. If the order is received by 10 a.m., delivery is made within two working days. At the same time, the Fan online store from the Feldschlösschen company. The site, which was also developed by Software Brauerei, has numerous fan items ranging from textiles to electronic gadgets for the various beer brands from Feldschlösschen.
