Last but not least: Under great pressure
If you're putting up a building-sized mega-poster, you should check the spelling before printing it.
Otherwise, you risk becoming a laughing stock. That was certainly not the intention of the Chinese telecommunications supplier Huawei, which placed a poster prominently in Berlin.
Photo: Twitter.com/JoachimHesse via Chip.com
The good news: the poster is very large and very visible. The bad news: Two spelling mistakes have crept in on it. Android" becomes "Andriod" and instead of "the product" it says "des Productes".
At least we now know that Huawei also has a smartwatch in its lineup. With sapphire glass. And if you want to excuse the somewhat embarrassing advertising mishap in a very original way, you could say: It was intentional, goal achieved. We would probably still fall for it the hundredth time. (hae)
