Scotti: Semi-wild POS advertising
Gourmesse is coming up again soon. It’s the food fair for gourmets. The Di Capuas are selling olive oil made from semi-wild mountain olives at their booth. Scotti was commissioned to design a POS poster.
The result is a real eye-catcher. The headline highlights the product’s uniqueness, and you can recognize the producer from a distance. You can sample the flavor of semi-wild mountain olives right on the spot. More information about the oil is available in the new brochure, also produced by Scotti.


Person in charge at Le Delizie di Capua: Thomas Di Capua. Responsible at Scotti advertising agency: Patricia Meneghin (Consulting); Peter Rettinghausen (CD and Copywriting); Selina Muth (Art Direction); Jeannine Jones (DTP).
