Orange8: Baublatt gets an online portal
The construction magazine Baublatt is being supplemented with an internet platform to mark its 120th anniversary. This was developed and implemented by Goldbach media company Orange8 Interactive.
Baublatt, together with its French-language sister magazine Batimag, is the highest-circulation construction magazine in Switzerland. Now the publisher Docu Media Schweiz wants to dovetail print and online in a meaningful way and attract new readers. On Baublatt.ch users can now find the latest industry news and building applications. The website also features films, photo galleries, comments and polls that complement the print articles. Print and online are managed by the same editorial team. News and events as well as articles from the magazine are available online free of charge. However, additional information on the articles is reserved for subscribers. The French-language version will be available on Batimag.ch in October.
Orange8 Interactive delivered a basic concept for the Baublatt with input on marketing and commercialization options for online portals. The Biel agency team developed a flexible portal design based on the jointly developed structure.
Orange8 Interactive delivered a basic concept for the Baublatt with input on marketing and commercialization options for online portals. The Biel agency team developed a flexible portal design based on the jointly developed structure.
