Ideart: Illustrations for occupation check
Messe Luzern is launching a career assessment tool on the Zebi.ch website for Zebi—the Central Switzerland Education Fair. To raise awareness of this tool among students and make it popular, Ludek Martschini illustrated characters representing fictional professions.
With the message "Which career suits you? Do the career check on Zebi.ch", four different stickers were created. Coal maker, mattress tester, sun worshipper and high flyer are the newly invented professions.
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Responsible at Messe Luzern, Zebi Zentralschweizer Bildungsmesse: Rosanna Blättler (Communication Planning). Illustrations: Ludek Martschini.
