New PR department for Trio
As PR is playing an increasingly important role in the communication strategies of the Trio agency, a department has been created to deal exclusively with this area in future.
As a full-service communications agency, Trio has always integrated PR. To date, Trio has demonstrated its expertise in this area in 360-degree campaigns for General Motors, Ovomaltine, Rivella and XXSIM.
The strengthening of PR skills by the newly launched department is also the result of two new 100% PR mandates: Easyfairs, a trade fair organizer in the B2B sector, and the Swiss Paraplegic Foundation in Nottwil (Switzerland's second-largest non-profit organization with 1.8 million patrons). With this new mainstay, Trio has further expanded its range of services and hit the bull's eye.
