Swiss Marketing: Peter Keller new Managing Director

Peter Keller is taking over as CEO of Swiss Marketing. He has many years of management experience and specializes in the successful implementation of interdisciplinary projects in the areas of sales and service.

The Board of Directors has appointed the 56-year-old as the new Managing Director as of August 1, 2015. "With Peter Keller, we have been able to attract a performance and results-oriented leader to Swiss Marketing. We are convinced that his strong customer focus and expertise will have a positive impact on our professional and trade association and look forward to a new, joint chapter," Uwe Tännler, president of Swiss Marketing, said in a statement. At Swiss Marketing, Peter Keller's responsibilities include the association's operations and the development and implementation of its business strategy. Keller most recently held the management of an SME in the technology sector. He also looks back on a long career with the Schindler Group, where he was Managing Director of Schindler Aufzüge Aarau between 2004 and 2010. In total, Keller has more than 20 years of management experience in the areas of executive management, sales, marketing and service.

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