Sascha Hardegger returns to Etextera
Etextera founder and owner Sascha Hardegger returns to the women's text agency after four months at Infel Corporate Media.
A unique positioning in Switzerland, growth potential with new services launched in spring 2015 as well as the current challenging economic environment were reasons that led him to this decision, according to a statement released on Freitiag.
A lot has happened at Etextera in recent weeks: With the text check, the agency has launched a new service, and new customers have been acquired. At the same time, Etextera is operating in a challenging economic environment following the lifting of the minimum exchange rate.
All these were reasons why Sascha Hardegger decided to return to Etextera after four months at Infel Corporate Media. He says: "Etextera has achieved a unique positioning in Switzerland, and in just five years has become one of the leading text agencies in Switzerland. I would like to use the next few years to further consolidate etextera's position in the domestic market and gain additional market share. At the same time, I plan to expand our currently modest involvement in Germany." In addition to his duties as owner of the agency, Sascha Hardegger will again focus on the disciplines of Marketing & Sales.
