Designing under new leadership
Effective April 1, 2015, Thomas Krebs, as the majority shareholder, assumed overall strategic and operational responsibility for the Zurich-based communications agency Gestalten.
The previous owner and managing director Prisca Brugger will remain active in the agency as a partner, member of the executive board and creative director, according to a statement. This expansion is the natural consequence of Gestalten's successful development in recent years. Under Prisca Brugger's leadership, the agency has gradually evolved from a small design studio into a team of 13 creative and consulting professionals, and today provides comprehensive services in cross-media communication and design, it adds.
Thomas Krebs' long career has taken him to various positions in well-known national and international agencies. His conclusion today: "Curiosity, a thirst for innovation, non-conformism and the desire to break new ground are essential for me." And he immediately illustrates this with an analogy: "Anyone who claims to know what's hiding behind the next tree in the "communications jungle" has a very big mouth. Today, change is the only constant. We are prepared for many things and are well equipped to guide our customers successfully through any thicket."
Gestalten develops and realizes overall concepts and individual projects in digital and analog communication. In doing so, the Zurich creatives place particular emphasis on substantial ideas, which are needed for communication and design to maintain their value in an inflationary and revolutionary environment. And the fact that the name Gestalten is not an empty phrase but a real program is also shown by the results: Communication experiences on a high level in terms of form, content and media. For example, for IKEA, the Institute for Applied Psychology at the ZHAW, Feller, the ZKB, the Kunsthaus Zürich, Swiss Paraplegic Research, Elektro Material, the Psychiatric University Hospital and numerous other clients.
