Successful professional examination for PR specialists 2009
Following this year’s professional examination for PR specialists, which was held in accordance with the new examination regulations, 85 of the 105 candidates will receive their federal certificate as «PR Specialist» at the graduation ceremony on November 20 in Thun. The SPRG Examination Commission confirmed the results of this year’s professional examination for PR specialists at its grading conference on October 12. Eighty-one percent of the participating candidates achieved the required grade point average to earn the federal professional certificate. Across all six subjects, this average is 4.37.
The professional examination was conducted for the first time in accordance with the new examination regulations, which require the MarKom certificate to be obtained beforehand. The successful 61 candidates - 61 from German-speaking Switzerland and 24 from French-speaking Switzerland - had at least two years of professional experience in the fields of public relations, advertising, marketing or journalism when they took the professional examination. They had to prove their knowledge and practical skills in the areas of conception, media relations, PR and ethics in three written and three oral examinations. With the introduction of the new examination regulations, they also had to achieve a sufficient grade of 4.0 in each of the examination sections "Production of PR media and PR measures" and "Writing and editing".
The professional examination, which was once again led by Mireille E. Saucy, was conducted by 48 experienced experts. The graduates were prepared for the exam by the training institutes SPRI, SAWI/Polycom and Academia Engiadina.
The graduation ceremony will take place on November 20 at Scherzligen Church and Schadau Castle in Thun. The names of the newly qualified PR specialists can be found at www.pr-ex.ch/PR-Fachleute (audit year 2009).
The professional examination, which was once again led by Mireille E. Saucy, was conducted by 48 experienced experts. The graduates were prepared for the exam by the training institutes SPRI, SAWI/Polycom and Academia Engiadina.
The graduation ceremony will take place on November 20 at Scherzligen Church and Schadau Castle in Thun. The names of the newly qualified PR specialists can be found at www.pr-ex.ch/PR-Fachleute (audit year 2009).
