Agence Trio for Easyjet: take-off allowed

Trio's latest campaign shows the airline EasyJet in its best, most admirable light.

Tender cheeks in swimming trunks twitch in time to hot rhythms while the owners of these backsides relax in deckchairs. Positive and relaxed: the fresh images convey the attitude to life of the Easyjet generation. Posters, e-panels, TV and radio commercials in Switzerland and in the border regions of Germany and France encourage a wink. And awaken the desire to travel. But Trio remains at the agency. And on the ball for the next campaign.

https://www.youtube.com/watch?v=NEasO8uc1nA

easyjet-480x358px-Piscine
easyjet-480x358px-Vespa

Link to the radio spot

Responsible at Easyjet: Céline Saunier and Silvia Herrero (Head of Communications). Responsible at Agence Trio: Alma Gudzevic (consultant), Pascal Bigler (desktop), Yoann Cosson (editor).

 

More articles on the topic