B-Public agency expands into French-speaking Switzerland
B-Public, the marketing, communications, and IT solutions agency founded in 2012, is expanding into Geneva with its own office as of January 1, 2015. The office will be headed by Jérôme Sicard. At the same time, the agency has redesigned its website.
The 53-year-old Jérôme Sicard (pictured left) worked for many years as a journalist and magazine editor for the Hachette Group as well as L'Equipe and Canal+ in Paris. According to the press release, he has extensive experience in financial communications. Over the past few years, he has offered his clients a full range of services in this field, from PR campaigns to creative brand designs. Jérôme Sicard holds an MBA from the London Business School.
"We are happy to have a direct local base in French-speaking Switzerland. We have already worked closely and successfully with Jérôme Sicard in recent years and are now looking forward to the strategic expansion with the b-public office in Geneva," explains agency founder Markus Baumgartner. In addition to the two locations in Switzerland, the head office in Baar ZG and the head office in Zurich, the agency now has two further offices in Geneva and Munich, which are important markets for financial communications.
This growth gives the agency additional potential for providing comprehensive support to its clients in Switzerland. It offers a complete service package for domestic and foreign fund companies, asset managers and banks. Markus Baumgartner: "We always go beyond the traditional PR approach in order to achieve our clients' goals. We know both the world of the media and the asset management industry from our own previous activities." In addition to founder Markus Baumgartner, who has more than 30 years of experience in the financial sector and in business communications, b-public also includes marketing specialist Thomas Egger and IT specialist Daniel Jazbec as equal partners.
At the same time as the expansion in Geneva, B-Republic also launched the website B-republic.ch was launched. It presents itself with a modern design, generous images and a clear structure.
