Leo Burnett for Floralp: Butter of Kings
The Three Kings' Cake tastes better with good butter, too. Leo Burnett Switzerland has created a fitting campaign for Floralp.
The traditional Epiphany cake sweetens the beginning of the new year for many Swiss. And everyone knows that it tastes best with good butter. This year, the tip for choosing the right brand comes from the highest authority: In the current theme, the baked-in king frees himself from the cake under his own power to be the first to enjoy the irresistible butter.
Responsible at Floralp: Peter Ryser (Managing Director BO Butter), Martin Rüst (Head of Advertising & Promotions SMP), Xenia Hupp (Project Manager Advertising & Promotions SMP). Responsible at Leo Burnett Switzerland: Anna Leudolph, Pascal Herzog (Creation), Christian Bircher (CD), Axel Eckstein (ECD), Andrea Aegerter, Annika Seidel (Consulting), Suzana Kovacevic (Art Buying), David Willen (Photographer), Tania Willen (Image Editing).
