How do I reward my digital agency

BSW leading swiss agencies, in collaboration with IAB Switzerland, has published the guide «Compensating a Digital Agency.».

This will provide clients with an instrument they have been wanting for some time to put collaboration with digital communications agencies on a sound footing for both sides. The guide applies primarily to digital communications agencies, i.e., agencies whose services are based in digital marketing and digital communications. Both the different models of collaboration and typical daily rates are presented.

The guide can be found at Bsw.ch and under Iab-switzerland.ch.

Digital Agency Fee Guide_(pdf)
 

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