Leo Burnett: Woz with readers' wish topics
The WOZ currently has what is probably the largest editorial staff in Switzerland: Anyone can suggest a topic of their choice for a special issue of the WOZ, which will be published on December 18.
The respective research requests can be formulated quite freely, whether in terms of content or form. The call for requests runs, among other things, through three online films that Leo Burnett Switzerland has developed for the left-wing weekly newspaper.
Responsible at the weekly newspaper: the collective of the Woz. Responsible at Leo Burnett Switzerland: Pablo Schencke, Barbara Hartmann, David Hugentobler (Creation) Johannes Raggio (ECD), Fernando Gort (Consulting), Suzana Kovacevic (Art Buying), Plan B (Film Production), Dominik Locher (Direction).
//www.youtube.com/watch?v=6VidPdm-QTk
