Most important finding in the overall overview, across all occupational groups: The age group between 25 and 44 benefits by far from the largest wage increases. After the age of 55, income largely stagnates. On the basis of voluntary information on the income of more than 100,000 registered members
Jobs.ch has determined the latest trends. According to the study, the Swiss receive the biggest salary jumps - at an average of 22 percent - between the age groups 25 - 34 (∅ 74'700 francs) and 35 - 44 (∅ 91'500 francs). To the next age group of 45 - 54 (∅ 100'000 francs), the increase is then only 9 percent. After 55, income stagnates regardless of the chosen profession. "This is a surprising finding, as it contradicts the widespread prejudice that representatives of the older generation cause high wage costs," explains Mark Sandmeier, CEO of Jobcloud, the online company that owns Jobs.ch and Jobup.ch.
The professional group decides
However, salary increases do not follow this pattern in every industry - in the construction/architecture/engineering sector, for example, salary increases tend to be lower and hardly ever exceed the 10 percent mark. In the marketing and communications sector, on the other hand, salaries in younger age groups between 25 and 44 rise quite sharply by around 34 percent: from 25 - 34 with an average of 81'100 francs to an average of 108'700 francs in the 35 - 44 age group. One explanation for this could be the lower entry-level salaries in this sector. On the other hand, income stagnates from the age of 55.
| |
< 25 |
25-34 |
35-44 |
45-55 |
> 55 |
| Marketing/Communication/Editing |
61'211 |
81'119 |
108'670 |
120'324 |
120'343 |
| Overall result |
61'897 |
74'652 |
91'455 |
99'723 |
99'666 |
| |
Mean - Executive - Gross |
Mean value - Technical supervisor - Gross |
Mean value - employees - gross |
| Marketing/Communication/Editing |
121'025 |
94'778 |
88'941 |
| Overall result |
94'198 |
84'372 |
77'317 |
Annual average wages broken down by specialist area and position
| |
< 25 |
|
|
| |
Executive |
Specialist responsibility |
Employees |
| Marketing/Direct marketing |
77'778 |
67'604 |
64'937 |
| Media/Editorial/Publishing |
61'000 |
51'387 |
46'569 |
| Online Marketing/Social Media |
|
52'000 |
59'150 |
| PR/Corporate Communications |
|
|
54'840 |
| Product/Brand Management |
100'000 |
65'600 |
57'831 |
| Advertising consulting/communication |
|
75'742 |
53'975 |
| Overall result |
112'593 |
62'467 |
56'217 |
| |
25 - 34 |
|
|
| |
Executive |
Specialist responsibility |
Employees |
| Marketing/Direct marketing |
93'219 |
80'718 |
73'715 |
| Media/Editorial/Publishing |
87'328 |
69'974 |
71'493 |
| Online Marketing/Social Media |
164'192 |
80'547 |
78'820 |
| PR/Corporate Communications |
83'849 |
82'395 |
74'742 |
| Product/Brand Management |
105'701 |
89'514 |
79'686 |
| Advertising consulting/communication |
99'536 |
83'690 |
71'644 |
| Overall result |
105'638 |
81'140 |
75'017 |
| |
35 - 44 |
|
|
| |
Executive |
Specialist responsibility |
Employees |
| Marketing/Direct marketing |
138'886 |
103'435 |
92'981 |
| Media/Editorial/Publishing |
98'046 |
93'214 |
84'301 |
| Online Marketing/Social Media |
129'841 |
99'763 |
101'963 |
| PR/Corporate Communications |
127'847 |
98'269 |
94'679 |
| Product/Brand Management |
131'773 |
113'388 |
101'552 |
| Advertising consulting/communication |
111'114 |
115'957 |
124'374 |
| Overall result |
122'918 |
104'004 |
99'975 |
| |
45 - 55 |
|
|
| |
Executive |
Specialist responsibility |
Employees |
| Marketing/Direct marketing |
159'601 |
114'830 |
96'392 |
| Media/Editorial/Publishing |
134'752 |
100'446 |
105'206 |
| Online Marketing/Social Media |
129'433 |
112'630 |
115'000 |
| PR/Corporate Communications |
136'672 |
117'553 |
119'633 |
| Product/Brand Management |
143'415 |
121'396 |
115'723 |
| Advertising consulting/communication |
112'129 |
102'779 |
90'874 |
| Overall result |
136'000 |
111'606 |
107'138 |
| |
> 55 |
|
|
| |
Executive |
Specialist responsibility |
Employees |
| Marketing/Direct marketing |
154'160 |
118'938 |
93'163 |
| Media/Editorial/Publishing |
104'097 |
90'984 |
89'535 |
| Online Marketing/Social Media |
100'000 |
92'500 |
|
| PR/Corporate Communications |
131'657 |
119'284 |
160'000 |
| Product/Brand Management |
146'610 |
124'003 |
126'000 |
| Advertising consulting/communication |
106'033 |
110'031 |
80'500 |
| Overall result |
123'760 |
109'290 |
109'840 |
Annual average wages broken down by specialist area and age
| |
< 25 |
25-34 |
35 - 44 |
45-55 |
> 55 |
| Executive |
|
|
|
|
|
| Marketing/Direct marketing |
77'778 |
93'219 |
138'886 |
159'601 |
154'160 |
| Media/Editorial/Publishing |
61'000 |
87'328 |
98'046 |
134'752 |
104'097 |
| Online Marketing/Social Media |
|
164'192 |
129'841 |
129'433 |
100'000 |
| PR/Corporate Communications |
|
83'849 |
127'847 |
136'672 |
131'657 |
| Product/Brand Management |
100'000 |
105'701 |
131'773 |
143'415 |
146'610 |
| Advertising consulting/communication |
|
99'536 |
111'114 |
112'129 |
106'033 |
| Overall result |
112'593 |
105'638 |
122'918 |
136'000 |
123'760 |
| |
< 25 |
25-34 |
35 - 44 |
45-55 |
> 55 |
| Specialist responsibility |
|
|
|
|
|
| Marketing/Direct marketing |
67'604 |
80'718 |
103'435 |
114'830 |
118'938 |
| Media/Editorial/Publishing |
51'387 |
69'974 |
93'214 |
100'446 |
90'984 |
| Online Marketing/Social Media |
52'000 |
80'547 |
99'763 |
112'630 |
92'500 |
| PR/Corporate Communications |
|
82'395 |
98'269 |
117'553 |
119'284 |
| Product/Brand Management |
65'600 |
89'514 |
113'388 |
121'396 |
124'003 |
| Advertising consulting/communication |
75'742 |
83'690 |
115'957 |
102'779 |
110'031 |
| Overall result |
62'467 |
81'140 |
104'004 |
111'606 |
109'290 |
| |
< 25 |
25-34 |
35-44 |
45-55 |
> 55 |
| Employees |
|
|
|
|
|
| Marketing/Direct marketing |
64'937 |
73'715 |
92'981 |
96'392 |
93'163 |
| Media/Editorial/Publishing |
46'569 |
71'493 |
84'301 |
105'206 |
89'535 |
| Online Marketing/Social Media |
59'150 |
78'820 |
101'963 |
115'000 |
|
| PR/Corporate Communications |
54'840 |
74'742 |
94'679 |
119'633 |
160'000 |
| Product/Brand Management |
57'831 |
79'686 |
101'552 |
115'723 |
126'000 |
| Advertising consulting/communication |
53'975 |
71'644 |
124'374 |
90'874 |
80'500 |
| Overall result |
56'217 |
75'017 |
99'975 |
107'138 |
109'840 |
All figures in Swiss francs. These are weighted averages of annual average wages. (hae)
Image: Keystone
