Silverspot: 3D animated TV spot for Qualipet
Does a cat know what's really good for it? The new Silverspot production for Qualipet proves it—thanks in part to state-of-the-art 3D animation.
Here, the cat resists various treats and struts on a gourmet table straight toward Hill's Science Plan cat food from Qualipet. "Working with animals sometimes requires a lot of patience. Cats in particular not only have the proverbial mind of their own. The realization of the spot, also thanks to state-of-the-art 3D animation, was an exciting challenge that we gladly accepted and are very satisfied with the result," says CEO Remo Civatti. The Qualipets Hill's Science Plan product is designed to meet the nutritional and energy needs of cats.
