Process: Edelweiss in-flight magazine in a new look
The branding and design agency Process has completely redesigned the in-flight magazine for Edelweiss Airlines.
As part of the implementation of the new corporate design of the Swiss airline Edelweiss (Advertising week reported), the in-flight magazine was revised. Based on an editorial concept by the van Essel agency, the branding and design agency Process developed a new design concept for the "Sunflyer". The distinctive design elements give the magazine the Edelweiss-typical look. The reader is more involved and there is a cross-media link to web content. The magazine is now published six times a year and is distributed on all Edelweiss flights.
