TBD takes car salon for a ride for ZVV
TBD has poked fun at the theme of this year’s Auto Salon on behalf of the Zurich Public Transport Association (ZVV), showing that the ZVV network offers more.
The current poster for the Geneva Motor Show was an opportunity for TBD, according to the press release: "A few sad, colored lines get lost on a white background. So it was obvious to contrast the poster with the dense network map of the Zurich transport association: Because there, lines connect to lines and show how the ZVV optimally links the entire greater Zurich area. Thought, done - and with a wink in the newspaper and social media on Tuesday.
Subject large
Responsible at the ZVV: Lukas Tenger (Head of Marketing), Peter Schilde (Marketing Communications). Responsible at TBD: Tom Seinige, Sandro Nicotera.
