Publigroupe slips into the red
The advertising agency Publigroupe slipped into the red last year. The company reported a loss of 5.9 million Swiss francs for 2013.
In the previous year, a plus of CHF 50.2 million was recorded, although this was mainly due to the sale of real estate. By contrast, Publigroupe's operating result of CHF 0.8 million was just in positive territory, as in the previous year (CHF 1.6 million). According to the press release issued on Friday, the company is still struggling with a difficult market environment. The traditional advertising business in particular is performing poorly, generating only 805.2 million francs in 2013, 10 percent less revenue than in the previous year. Overall, the company's turnover shrank by 7 percent to 1.058 billion francs. The previous year had already seen a decline of 13 percent. (SDA)
The 2013 financial report is available at Publigroupe.com can be downloaded.
