Yves Hörler new "Head of Adfinity" at Admazing

Effective immediately, Yves Hörler, formerly a media buyer at Instanz, will assume the newly created position of «Head of Adfinity» at Admazing.

In this role, he is responsible for the further expansion of the Adfinity online advertising network, including in the areas of product development, publisher management and sales. Since the launch of Adfinity in 2009, the online network has delivered the highest quality in terms of active campaigns and publishers. In addition to classic image/text ads, Adfinity also includes banners in the IAB standard formats and mobile ads. The existing network and product portfolio are now to be continuously expanded, according to a press release.

"Adfinity is an important product for us, which we now want to take to a new level. Yves Hörler has a lot of media experience and knows the industry. He is therefore exactly the right person for this project", explains Catrin Rubenson, CEO Admazing. Yves Hörler, Marketing Manager HF, was most recently Media Buyer at Instanz, a Publigroupe company. Prior to this, he gained a wealth of experience in marketing and sales in various roles. Among other things, Hörler played a key role in setting up the online gift store Giveawine.com until 2009.

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