Ammarkt wins Clinic Award 2013
The 2013 Klinik Award was presented in Cologne in November. In the «Best Commercial» category, the award went to Klinik Schloss Mammern—and thus to the St. Gallen-based agency Ammarkt.
The exclusive private clinic on Lake Constance supports its patients with medical, therapeutic and nursing expertise as well as with a great deal of empathy on their way "back to health". In the image spot launched by Ammarkt and awarded a prize by the jury of experts, this "back" is conveyed in a new, independent and emotional way. Calm, catchy images convey the central idea of rehabilitation, which is entirely in line with the patients' wishes: "Back to a free way of life, back to family and friends, back to joie de vivre, back to health".
The patients of the clinic, the ambience, the park with lake access, the modern medical infrastructure, even the historic chapel are part of the new clinic communication. In addition to the commercial, this includes the newly designed CI/CD, the image brochure, a redesigned website for patients and referring physicians as well as image advertisements.
//www.youtube.com/watch?v=x7I0xnsGUGc
Responsible at Klinik Schloss Mammern: Beat Oehrli (Hospital Director), Annemarie Fleisch Marx, MD (Chief Physician), Ruth Fleisch-Silvestri, MD (Chief Physician), Dieter Kunz (Chairman). Responsible at Ammarkt: Ralf Kostgeld (Creative Direction), Fabian Bucher, Marcel Odermatt, Bettina Siegenthaler, Manuela Lüchinger (Consulting), Fabian Bucher, Michael Schmid (Strat. Planning), Christof Müller (Art Direction), Clarissa Krauss, Andrin Rohner, Fabienne Grass (Graphics), Günter Kasel (Text), Adrian Schiess, Jeremy Zahner, Julian Schattner (Digital), Mäggie Widmer, Bettina Siegenthaler (Media), Alessandra Leimer (Photography), Snap Film AG (Film Production), Michael Kindermann (Producer/Director), Jonas Jäggy (Cameraman), Lukas Gähwiler (Editor), Mariana Galyshyn (Composer/Music).
