Rough: appearance of Wearlite revised
Rau Advertising Agency developed a branding campaign for the Swiss eyeglass lens manufacturer Wearlite, which appeared in various trade journals.
In the course of the relaunch, the logo and the corporate design as well as the entire Webshop of the company revised.
Responsible at Wearlite: Frank Pfeffer (CEO), Fabienne Kilchmann (Marketing & Sales), Kevin Klak (E-Commerce). Responsible at Rau Advertising Agency: Richard Rau (CD/text), Andreas Konrad (AD/text), Mauro Dimitri (consulting), Oliver Rau (overall responsibility).
