Budget: Heads refreshes Swiss Life's corporate design
Swiss Life is giving its corporate design a subtle refresh. The Zurich-based agency Heads secured the contract following an agency evaluation.
The brief is to revise and simplify the corporate design introduced in 2004 in order to further increase the conciseness of the corporate identity and the efficiency of its application. The different requirements of the three national subsidiaries in Switzerland, France and Germany are to be given particular consideration in the development.
