BoB Award: Agency at the airport honored
The agency at the airport was named the current leading B2B agency at the BoB «Best of Business-to-Business» Awards. The agency also received an award at the German Dialog Marketing Awards.
Last Thursday, April 18, the German Communications Association presented the 15th BoB "Best of Business-to-Business" Awards for the German-speaking region. The jury presented a total of 30 awards. Five of them went to the Swiss agency at the airport: Gold was awarded for the three-rope mailing for the Swiss Textile Association, silver for the integrated agency advertising, and bronze for the "True Heroes" advertising campaign for DPD, for the world's first QR crossword puzzle for SMC Swiss Marketing, and for the condensing mailing for Krüger + Co.
The 5 golden BoBs went to:
- Tempus Corporate for "361° - The Reinvention of the Family" for the client A.T. Keraney, in the Corporate Publishing category.
- Publicis Munich for "The blind power" on behalf of Maschinenfabrik Reinhausen, in the category Crossmedia & Integrated Communication Campaigns.
- Agency at the airport for "Three-rope shank for the future" on behalf of the TVS Swiss Textile Federation, in the category Dialog Marketing and Sales Promotion.
- Schindler Parent for "The Black Box Project" for the client Iggesund AB.
- Facts and Fiction for the exhibition "Fairy Tale Worlds" on behalf of the Goethe-Institut in the category Live Communication & Exhibitions.
The most successful agency in the competition was Agentur am Flughafen (1 x gold, 1 x silver and 3 x bronze).
To the award ceremony
On Friday, April 19, the agency at the airport also won the International category at the German Dialog Marketing Award ceremony and was the only agency in this category to export a silver award to Switzerland for the ski wax letter for Pitsch Sport.
