Ideart: Perosa summer catalog 2013 realized
The Lucerne-based agency Ideart created Perosa's new summer catalog of swimwear and lingerie. The photos, taken by German photographer René Schwerdtel, were shot in Phuket.
According to a statement, the Perosa team found a suitable location and ideal conditions for the photo shoot in the hotel complex of "The Surin". The 54-page brochure designed by Ludek Martschini will be available in all Perosa branches throughout Switzerland from the end of March 2013. Brochures, flyers and advertisements will be used as advertising media.
Responsible at Perosa: Roger Schärer (owner), Cornelia Schärer (hair & make-up), Ida Krebs (styling), René Schwerdtel (photographer), Germany, Ana & Kat (models). Responsible at Ideart Design & Advertising: Ludek Martschini (creation / consulting), Peter Martschini (production / organization).
