TBWA Zurich: Campaign for the iff-Award 2010 launched
TBWA Zurich developed a campaign for the iff Award 2010 on behalf of Alphapay. This included the design of a dedicated website and the dispatch of a personalized notebook.
The notebook entitled "Morgen2, Zukunft ertragen. Or make it" was sent to marketing managers. An advertisement in the business magazine Bilanz also drew attention to the event. Every year, the Intelligent Finance Foresight Award (iff Award) recognizes sustainable concepts for credit-financed consumption in Switzerland. The award ceremony will take place on May 6, 2010 at the Gottlieb Duttweiler Institute (GDI) in Rüschlikon and is organized by Alphapay, KPMG Switzerland and Bilanz as media partners.
Responsible at Alphapay: Andrea Schwyzer (Marketing & Communications). Responsible at TBWA Zurich: Frederick Rossman (CD, art), Magnus Sambo (CD, text), Laura Grümann (AD), Andy Hostettler, Philipp Sattelmeyer, Danijel Sljivo (consulting), Daniel Rickert (strategy), Ingrid Notter, Stephanie Berz (PR), Simona Mink (DTP), Toni Rubera (image editing), Philipp Graf (production/print). Web: TBWA Zurich and The Spaceboys Agency (Simon Gallus, Andreas Hucks, Michael Herrmann).
