High voltage developed overall appearance for shirt cab
Hochspannung has created a unified brand identity for the Shirt-Taxi shirt cleaning service. The agency is responsible for the concept and design of the website, as well as the implementation of the first advertising campaigns.
Shirt-Taxi is a shirt cleaning concept. The idea is as simple as it is practical: worn shirts are put in the letterbox in the morning and taken out again a week later, washed and ironed. Thanks to Shirt-Taxi, you can save yourself a trip to the nearest dry-cleaning store in future.
Those responsible for the start-up company commissioned the Zurich advertising agency Hochspannung to create all communication materials, including the logo, CI/CD and website. In addition, initial advertising measures were developed to draw attention to the Shirt-Taxi service. Among other things, a flyer was created that turns the common Zurich letterbox into a real washing machine.
Responsible at Shirt-Taxi: Ralph Goebel (owner, managing director). Responsible at Hochspannung Werbeagentur Zurich: Noemi Fraefel, Anigna Gröbli, Marco Huber, Julian Murer, Matthew Katumba, Alex Taiganidis, Katja Wölfel.
