Futurecom: Fresh profile for Pneu Joe
Since last fall, drivers have been able to easily order tires online via the pneujoe.ch website. Futurecom was commissioned to build the Pneu Joe brand’s presence on Facebook.
The agency is to ensure that the tire retailer stays in regular dialog with the online community with squealing posts and attractive contests. To kick things off, Joe is offering the chance to win four new car tires worth 1,000 Swiss francs. The coolest cowboy wins.
Responsible at Pneu Joe: Joe (boss), Mathias Schmidt (managing director). Responsible at Futurecom (Y&R Group): Daniel Bieri (CD), Dieter Boller (text/concept), Silke Heinzelmann (AD), Julia Miller (graphics), Roberto Eichin (programming), Rabea Müller (consulting).
