BSSM creates new world for Doll's House Museum Basel
On March 1, 2012, the Dollhouse Museum in Basel was renamed the Spielzeug Welten Museum Basel. BSSM developed all communication materials based on the new name, from the website to the international advertising campaign.
The exhibition with over 6,000 teddy bears, dolls, merchants' stores, doll's houses and miniatures is unique in Europe. The museum in the heart of downtown Basel houses the world's largest collection of old teddy bears with over 2,500 teddies.
Responsible at Spielzeug Welten Museum Basel: Laura Sinanovitch (overall responsibility). Responsible at BSSM Werbeagentur, Basel: Urs Schneider (CD), Hannes Müller, Hans Peter Brugger (text), Cosimo Wunderlin (graphics), Philipp Buser (consulting), Christoph Markwalder (photos).
